Magazine Editorial Team

Craig Patterson

Editor-In-Chief & Founder

Located in Toronto, Craig is a retail analyst and consultant at the Retail Council of Canada. He's also a Director at the University of Alberta School of Retailing in Edmonton. He has studied the Canadian retail landscape for the past 25 years and he holds Bachelor of Commerce and Bachelor of Laws Degrees. He is also President & CEO of Vancouver-based Retail Insider Media Ltd. Email Craig:

Jessica Finch

Senior Editor

Jessica Finch is a writer and editor based in Toronto. She holds a BA in English and Psychology and is a graduate of Ryerson University’s Publishing program. She has extensive managerial experience in the food service industry, and is interested in exploring innovations within this sector and other retail environments.

Lee Rivett

Publication Support and Operations

Lee Rivett, based in Vancouver, supports the digital distribution and technical backend operations of Retail Insider. This includes providing technical support for the editors during the digital publication cycle, streamlining virtual tools for the cross-country team and a variety of other duties which keeps the publication running smoothly.

Publication Support

Lee Rivett


Darryl Julott is a digital marketing and small business expert based in Toronto. He is the Advertising Manager for Retail Insider, including building strategic partnerships for special events. Contact him for the latest Media Kit for Retail Insider and other collaboration opportunities. Email:

Alexis Rivett


Alexis Rivett provides accounting support for Retail Insider. All inquiries related to accounts payables and accounts receivables can be forwarded to

Journalism Team

Mario Toneguzzi


Mario Toneguzzi, based in Calgary, has more than 40 years experience as a daily newspaper writer, columnist, and editor. He worked for 35 years at the Calgary Herald covering sports, crime, politics, health, faith, city and breaking news, and business. He now works on his own as a freelance writer and consultant in communications and media relations/training.

Sean Tarry


Sean Tarry is an experienced writer who leverages his unique storytelling abilities to bring retail industry news and analysis to life. With 25 years of learning, including over a decade as Editor-In-Chief of Canadian Retailer magazine, he’s equipped with a deep understanding of the unique world of retail and the issues, trends, and innovators that continue to influence its evolution and shape its landscape.

Megan Harman


Megan Harman is a business reporter based in Toronto. She writes about topics including retail, financial services and technology. Megan covers Toronto’s retail industry through her blog Retail Realm ( Follow her on Twitter at @meganmharman.

Patricia Viscount


Patricia Viscount lives in Calgary and has over 25 years of experience as a communications specialist, writer and editor. She began her career as a public affairs officer in the Canadian Forces before transitioning to a senior advisor role in the energy industry. Self-employed since 2016, she helps her clients navigate the stressful world of words to allow them to build business messages with confidence and clarity. Follow her on Twitter @PViscount, LinkedIn at Patricia Viscount.

Nationwide Correspondents

Maxime Frechette

Montreal Correspondent

Montreal-based Maxime Frechette is an expert in luxury and other retail, and is also an influencer who works with brands through his platforms including Montreal-Weekly.

Helen Siwak

West Coast Correspondent

Helen Siwak is the founder of EcoLuxLuv Communications, publisher of Folio.YVR Luxury Lifestyle Magazine, and specializes in the Luxury Lifestyle niche. She is the West Coast Correspondent for Retail-Insider and has a vast freelance portfolio including Montecristo Magazine, Boulevard English & Chinese editions, and Indulge.

Christopher Lui

Alberta Correspondent

Christopher Lui is a Human Resources and Marketing Professional with over 10 years of experience in project management and working on multi-stakeholder projects in both public and private sectors. He has management consulting experience in areas such as strategic planning, stakeholder engagement, and change management. Follow him on Twitter @chrislui01 or LinkedIn at Christopher Lui.

Ritchie Po

Contributing Editor/Vancouver Correspondent

Ritchie Po is a privacy and cybersecurity lawyer based in Vancouver, with considerable experience in data breach handling and technology procurement. He runs his own practice focusing on data privacy law and is a legislative consultant. He is also the original copy editor for Retail Insider. Connect with him on LinkedIn.

Retail Insider is based in Toronto, Ontario, Canada. Our mailing address is:

514 – 10 Bellair Street, Toronto, ON, M5R 3T8

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