By Retail Insider
Penguin Random House Canada, the largest publisher and distributor of books in Canada, is hosting its fall gift show on October 1 and retailers are encouraged to attend. The bi-annual event is being held at the Penguin Random House Canada head office at 320 Front Street West in downtown Toronto. [Register Here for Free]
More and more, retailers are adding books to their merchandise mix — they’re finding that books not only enhance the overall experience, they also help drive sales as well as to gain new customers. The Penguin Random House gift show is unique in that it exposes specialty retailers with books that can be added to create product diversity that is also relevant to their target markets.
As well, retailers attending the gift show can consult with sales specialists about various titles and the company’s processes, open an account (if they don’t have one), place an order on the spot (attendees get a special discount on show orders) and enjoy snacks and complimentary swag bags.
[Below: Photos from the spring 2018 Penguin Random House gift show]
For those who might be hungry, there will be samples of a variety of tasty treats from a selection of Penguin Random House’s selection of cookbooks.
There’s also a novel retail aspect to Penguin Random House Canada. The company operates an innovative 158 square-foot boutique on the ground level in the lobby of 320 Front Street West. The ‘Penguin Shop’ space was designed by figure3 and opened in the summer of 2016. The store is very popular with Penguin Random House ‘super fans’ who are able to purchase an array of branded Penguin Random House products. As part of the Penguin Random House gift show, attendees receive a personal shopping discount in the store.
The Penguin Random House gift show takes place on October 1 from 10:00am to 7:00pm at 320 Front Street West in Toronto. If you’d like to book a personalized appointment with a sales representative, email: giftshow@penguinrandomhouse.com. Or feel free to RSVP with a ‘Timed Admission’ ticket, and they will contact you to arrange your appointment.
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As well, for those who cannot attend, you can find a list of Penguin Random House’s other catalogues here:
Full lists of titles Penguin Random House publishes
Penguin Cookbooks 2018 Catalogue
Random House Cookbooks 2018 Catalogue
Penguin Children’s 2018 Catalogue
Random House Children’s 2018 Catalogue
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